Purple – Shaping the Future of AI at UW
Led UX research and experience design for the University of Washington’s first generative AI platform (Purple) to help first-time users understand, trust, and adopt AI across a 100K+ campus community.
Design with intentionality.
UX designer who turns complex user and business problems into clear end-to-end experiences. Currently designing AI products focused on usability, accessibility, and trust.
UX designer who turns complex user and business problems into clear end-to-end experiences. Currently designing AI products focused on usability, accessibility, and trust.
View My Work
Work
50%
user execution time
5%+
customer support tickets
within 1 month
50%
user execution time
5%+
customer support tickets
within 1 month
Simplifying App Update Requests
Designed an MVP workflow that streamlines caregiver update requests and internal processing.
B2C Mobile
B2C Mobile
Product Design
Product Design
Process Optimization
Process Optimization
Shipped
Shipped
Designing for Confident Parental Decisions
Redesigned app information with clearer hierarchy and upfront decision signals to help parents evaluate and choose apps for their kids.
B2C Mobile
B2C Mobile
UX/UI Design
UX/UI Design
Info. Architecture
Info. Architecture
Shipped
Shipped
Design with intentionality.
UX designer who turns complex user and business problems into clear end-to-end experiences. Currently designing AI products focused on usability, accessibility, and trust.
View My Work
Work
Designing for Trust in Deep Research Agents
Making AI-driven research understandable, steerable, and verifiable at the point of use.
AI Agent
Human-Centered AI
UX Design
Concept
Purple – Shaping the Future of AI at UW (Coming Soon)
Led UX research and experience design for the University of Washington’s first generative AI platform (Purple) to help first-time users understand, trust, and adopt AI across a 100K+ campus community.
AI Experience Design
Research & Strategy
UX Design
To-Be-Launched
50%
user execution time
5%+
customer support tickets
within 1 month
Simplifying App Update Requests
Designed an MVP workflow that streamlines caregiver update requests and internal processing.
B2C Mobile
Product Design
Process Optimization
Shipped
Designing for Confident Parental Decisions
Redesigned app information with clearer hierarchy and upfront decision signals to help parents evaluate and choose apps for their kids.
B2C Mobile
UX/UI Design
Info. Architecture
Shipped